What makes a good care home website?
A practical guide to accessibility, clear care information and a reassuring first impression.
Read the guidePractical digital guides for care providers.
Straightforward advice on websites, local search and care directories, written for people running care services.
Find the advice you need.
Start with the questions that matter to your care business.
Local SEO for home care agencies
A useful approach to service areas, local pages and Google Business Profiles.
Read the guide
UK care directories compared
Understand which profiles may matter for your care business and what to check.
Read the guide
Improve your Carehome.co.uk profile
Descriptions, facilities, approved photography and responsible reviews.
Read the guide
Google Business Profile for care providers
Make your local business information accurate, complete and useful.
Read the guide
Multi-location home care SEO
Plan real branches, shared services and coverage pages without duplicating towns.
Read the guideReference and care-service planning
Use the care SEO glossary to check terminology and the CARE Framework to understand our approach.
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- CQC ratings and enquiries: website and search planning for providers.
Useful advice is a start. We can also do the work.
Let’s talk about clear, useful digital support that makes the next step easier for families.
Tell us what you
need help with.
We work with residential and nursing care homes, domiciliary agencies and live-in care providers in the UK.
Share what you'd like to improve. We can discuss whether website design, search visibility or ongoing management makes sense.
What happens next?
We review your enquiry and respond to arrange a useful conversation. There is no obligation to commission work. Please do not include confidential information about anyone receiving care.
Prefer email? hello@elderindex.co.uk ↗